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Archive for October 2014

Sotheby's Atlanta Fine HomesSotheby’s International Realty is one aspect of an elite company that specializes in luxury holdings.

Using a realtor who operates under the Sotheby’s name gives you both a perceived edge and a real edge when selling your house; perceived, because Sotheby’s is well-known for its prestige products and services – real, because being part of such a company gives you access to all the advantages and supports it can offer.

The Sotheby’s Name Inspires Trust and Evokes Luxury

Sotheby’s Auction House was founded in 1744 as a fine bookseller. Since then, Sotheby’s has become one of the most trusted brands in both luxury goods and customer service. The company has always been known for its rich tradition and its exceptional international holdings, which made branching out into realty an easy decision that has only enhanced the Sotheby’s name since 1976. Sotheby’s is synonymous with prestige. It’s also synonymous with a lifestyle that’s appealing to people of all backgrounds.

The Sotheby’s Brand Has Power in The World of Real Estate

The fact is, the Sotheby’s name has power in every industry it touches. Because people trust the Sotheby’s name, they look to its skilled employees – including its realtors – as experts in luxury goods. But the truth is that the real strength of Sotheby’s is its people. Look at any listing of top agents in desirable cities, and you’ll find Sotheby’s realtors on the list. They’re the reason Sotheby’s has such a sterling reputation. This yields its own rewards; as a well-respected brand, Sotheby’s agents are connected with the most prominent clientele in the world.

Sotheby’s Agents Have Access to Resources that will Help Your Home Sell

Sotheby’s realtors can offer print advertising avenues, exclusive digital marketing opportunities, global press possibilities, unparalleled photography, and international exposure via a large network of offices around the world.Below you can watch a video about the Sotheby’s International Realty marketing strategy.

You’ll be able to draw upon Sotheby’s array of operational, recruiting and business development resources, and create an individualized plan to show off your property to the best advantage. Sotheby’s agents know how to package a place, and they know the market.

If you’re looking to sell your luxury property, trust Atlanta Fine Homes Sotheby’s International Realty. You’ll get experience, service, and prestige designed to exceed your expectations. You’ll also get something truly unique – the power of the Sotheby’s name.

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